Modern market concept that turns wet market trips into an enjoyable experience

Allmart is the name for modern Chinese wet markets. With the focus on "creating" the sensation of arcade shopping, Allmart wet markets provide shoppers with a bright, clean, tidy and comfortable environment that turns wet markets shopping into an enjoyable experience.

Behind this "new movement" in wet market management is Wang On Majorluck Limited and Majorluck Limited. These two companies are experienced and leading market operators in Hong Kong. The previous offering prospectus of The Link Real Estate Investment Trust (the "Reit") disclosed that Wang On Group was the third largest tenant of Reit in terms of monthly based rent. Our modern management approach has led to successful enhancement in the value of their investments in the development and management of markets. Moreover, through our market visions and innovative ideas, Allmart has now gained widespread recognition. The grand opening of our Tseung Kwan O Plaza (Allmart) Market in July 2004, being the first wet market in Hong Kong which allows customers to purchase via the octopus payment system, has won much acclaim from the general public.

Today, wet markets under the brand name "Allmart" currently cover a total GFA of approximately 260,000 square feet with over 650 stalls.These achievements are the result of the companies' commitment to quality management and efficient sub-licensing.

Another outstanding feature of Allmart wet markets is our "customised" market zoning, which is formulated in accordance with customers' needs and preferences. In addition to the separation of wet and dry food areas, cooked food areas are present to serve the needs of different customers.

Innovative marketing strategies (including electronic payment system, fun fair, free shuttle buses etc.) are also employed to attract customers to the wet markets.

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